SamRayburn.com experienced another record-breaking year with over 152,000 unique visitors and 1.3 million page views, up over 30% from 2013. Since the launch in October 2008 SamRayburn.com has received over 4.4 million page views from 443,000 unique visitors.
As the top organic Google search result for nearly all “Sam Rayburn” keywords, SamRayburn.com has become the most popular resource for Lake Sam Rayburn visitors, weekenders and residents. In 2104, traffic to the real estate section of the site increased 139%, as it became the most popular section of the site. Lodging secured the 2nd most popular section with camping, fishing reports, maps and fishing guides rounding out the top 6 most popular sections of the site.
More Out of State Visitors
Site traffic from College Station was up 574% over 2013 as it moved up to become the 4th most popular origination city for SamRayburn.com behind Houston, Beaumont and Lufkin. Traffic from Dallas, Waco, San Antonio, Austin, Lumberton and Baytown were all included in the top 10 origination cities. From a national perspective, traffic from Louisiana experienced 60% growth while Oklahoma, California, Georgia, Florida, Missouri, Pennsylvania, Illinois and Kansas rounded out the top 10 states. “It is always interesting to track from where users access the site”, says Cassidy Lackey, Founder of SamRayburn.com. “It seems to indicate that Sam Rayburn is growing in popularity from visitors who reside outside Texas”.
Mobile and Social Continue To Grow
Smartphones and tablets continue to generate a tremendous amount of growth for the site. Smartphone traffic was up 76% while traffic from tablets was up 44% over 2013. Combined, smartphones and tablets now account for over 50% of the traffic to SamRayburn.com. Social channels have also continued to grow as the site now reaches over 29,000 Facebook fans, 4,000 weekly email subscribers and 129 twitter followers.
Exciting Plans for 2015
We continue to invest in the site and made great progress in 2014 by adding weather alerts, TPWD fishing reports as well as back-end changes to improve the speed and reliability of the site. In 2015 we have more exciting plans to take SamRayburn.com to a new level with additional opportunities for community involvement, redesigned weekender newsletter and much more!
Business Owners – Don’t Miss Out!
We have some incredible opportunities to promote your lake area businesses to and local residents, weekenders and lake visitors starting at just $25/mo. We expect to reach over 150,000 unique visitors in 2015 so don’t miss out! More advertising information can be found at SamRayburn.com/advertising.